Faisal brings over two decades of experience across financial services, with expertise spanning strategy, wealth management, digital transformation, marketing, CRM and technology. He combines strategic and commercial insight with extensive experience in digital marketing, customer propositions and business transformation.
After graduating in Business Information Technology, Faisal began his career at a top Financial Services firm in London, gaining extensive experience across Global Banking, Retail Banking and Wealth Management. He went on to work within a high-profile Wealth Management Strategy function, where he delivered large-scale digital transformation programmes, developed customer propositions and led initiatives designed to enhance the client experience and drive business growth.
Faisal initially joined Simply Ethical during the early stages of the business on a voluntary basis, contributing with his strategic and commercial expertise. He was subsequently appointed Head of Marketing, leading the firm’s marketing strategy, digital presence, campaigns and events. His role also includes IT leadership and supporting the continued growth and evolution of the firm.
He holds a number of professional qualifications and brings a distinctive blend of strategic, commercial, marketing, digital and technology expertise to Simply Ethical. Outside of his professional career, Faisal has been actively involved in education and community initiatives for many years.